Archive for the ‘iPhone’ Category

Twitter creator reveals Square mobile-pay device

December 11, 2009

This is brilliant…

Twitter creator reveals Square mobile-pay device

By Barry Neild, CNN, December 9, 2009 6:06 a.m. EST

Paris, France (CNN) — Twitter creator Jack Dorsey Wednesday gave the first public demonstration of his hotly-anticipated latest venture — a device to allow credit card payments by cell phone — and revealed it would be given away for free.

Details of “Square” — a card reader which plugs into the headphone socket of most mobile devices — have been circulating on the Internet since it was announced earlier this month, but little has been known about how it works or who it was aimed at.

However, Dorsey — whose microblogging Web site has proved hugely popular but not hugely profitable since launching in March 2006 — gave no explanation on how he would make money from his new creation, beyond revealing there would be a per-transaction charity donation.

Square, a tiny cube about an inch in length, contains a magnetic strip reader that allows users to swipe and read credit cards, then deduct payment on or offline through a downloaded application that communicates with card issuers in the same way as retailer devices.

Customers then use their finger on the phone’s touch-recognition screen to sign their name to the transaction.

Dorsey, Twitter‘s co-founder and chairman, says the device, scheduled for launch on iPhones and iPods in March 2010, was inspired partly by the “immediacy, approachability and transparency” of Twitter and by the global economic crisis which has exposed a need for a radical rethink of the financial sector.

“The financial world is amazing right now because there’s a clean slate. A lot of these industries are looking for something very small and innovative,” he said during the gremlin-hit demonstration of his device at LeWeb, a major Internet forum in Paris.

“My co-founder is a glass artist. He sells things that people don’t need — $2,000 glass faucets. They’re beautiful. If he could not take credit cards, he wouldn’t make the sale because no one carries around $2,000 in the cash.

“So we looked at it. Ninety percent of the U.S. has moved to credit cards, but it’s still very difficult to accept them.”

Dorsey said he considered a number of options in developing Square, including using cell phone cameras and character recognition software to read images of the credit card.

“The other thing we looked at is the audio jack — and it’s on Macbooks, desktop PCs, BlackBerries and Androids. We built this hardware. It’s a self-powered swiper. Powered by the magnetic power of the swipe itself, converts it to an audio signal, which the software interprets.”

Dorsey, who joked he had pocketed $650 by allowing potential business partners to road test the device with their own credit cards, said Square was currently being beta tested in a handful of major U.S. cities by a cross-section of small business users.

“We’re trying with a bunch of different profiles of folks in New York, San Francisco, LA and St. Louis, Missouri. There are piano teachers, flight instructors, and coffee shops. It can be used in a retail store like Apple, all the way down to Craigslist or paying me back for that dinner you owe me.”

Dorsey said his developers were still working to ensure the device was fraud proof.

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Pizza Hut iPhone app

November 12, 2009

Pizza Hut launched an application for the iPhone and iPod touch (iTunes link), and it hit a chord with customers. With a host of features besides ordering food, including the option to virtually build your own pizza, a virtual fridge, and games to play while waiting on your order, the app has been dubbed “a killer app for your appetite.” Customers also get 20% off on orders placed with the application.

“We are extremely excited here about the explosive growth we’ve seen with our iPhone app since its launch 3 months ago—$1 million in sales is pretty substantial for an iPhone app,” said Bernard Acoca, senior director of digital marketing at Pizza Hut, Dallas, TX. “Overall we’re tremendously excited with the momentum the app has and the attention it’s received—it is featured in Apple’s recent television commercial campaign, which is any app developer’s dream scenario.”

IMC2 (Squared) and QuikOrder partnered with Pizza Hut for the creation of the iPhone application. Pizza Hut says it was the first national pizza chain to introduce an application for iPhone and iPod touch with ordering functionality.

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iPhone wedding cake – gotta love it!

October 29, 2009

The Britos were married in May and apparently Jerry, the groom, is a huge Mac fan. We love this cake! The cake was created by the fine folks at Charm City Cakes of ‘Ace of Cakes’ fame.


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Get your iPhone costume for Halloween!

October 26, 2009

World’s first “working” iPhone costume created by Reko Rivera (left) and John Savio (right).

Specifications are 42″ Display, 1.5 Hours of Battery Life, 85 lb. and the “real” iPhone can charge connected to the USB on the display. The two costumes have 3 batteries each with a total runtime of 4.5 hours before needing to be charged overnight.

BACK STORY: This all started two years ago Reko Rivera and Bobby Hartman created a wearable large iPhone costume with a real 37″ lcd tv. An iPod was attached with a looping video of a real iphones screen in normal use. This time with the help of John Savio and John Matthews the team created yet another amazing rendition of the new iPhone 3GS. Savio loved the original idea but wanted to take it to the next level and make it thinner and actually work with user input! With some heavy researching and some solid determination Savio finally found a solution. He managed to modify the software on the iPhone to allow a live dual image output to the large 42″ lcd tv while maintaining the image in landscape mode. Reko originally came up with the idea and really pushed to see his vision come to life two years ago. This year John and Reko plan to compete in most of the local and online contest to win back all the money they invested in the costumes. The team has about $2000 into the two costumes and has no regrets!

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