When writing a retweetable tweet is your goal…

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Getting a tweet retweeted is, for many, the ultimate goal because more eyes on a tweet means more potential followers. In order to get your 140 character blurb picked up and retweeted by all of your followers, you need to follow a few simple rules:

  1. Include a link – There is no way you’re going to be able to say everything you want to with 140 characters, so point people to the place where they can read the rest of the story. Be sure to use a URL shortener like bit.ly so you don’t use up too many characters. Check out this list of the top 20 retweetable words and phrases.
  2. Mix personal with professional – Too many “I’m at the mall” tweets are not going to boost sales for your business. And too many tweets to your business website will bore your friends to death. Make sure their is an equal work/play mix to your tweets. If you use Twitter primarily for business, keep things professional, but add some personality to your tweets so your followers get to know who you are.
  3. Use your Twitter profile wisely – Even though it is a short amount of text, be sure to take full advantage of your Twitter profile. Immediately tell people who you are and what you are into. Provide a link back to your personal blog, website, or LinkedIn page. This will add credibility to your tweets.
  4. Don’t use all 140 characters – Leave room for people to add their own pizazz when retweeting. Edit your tweets down using accepted abbreviations so your followers don’t have to worry about that when retweeting.
  5. Be original – If you are retweeting a tweet, add something to it. If you can edit the original tweet down a bit and add your own two cents, you’ll be able to take credit for part of it, which will garner followers over time. Be careful with the retweeting, though. Too much of a good thing isn’t always wonderful! You want to engage followers in your own conversations as well.

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2 Responses to “When writing a retweetable tweet is your goal…”

  1. whose Says:

    i like this !!! thumbs up…hoyyayy

  2. Jason Dutka Says:

    Twitter drives MOST traffic to my sites

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